J.P. MORGAN
J.P. Morgan Payments switches more of the world’s money every day than any other payments provider. They are the financial oil that lubricates the global economy. But with all that scale they needed to find a way to win trust in the complex ecosystem of EMEA. They needed a voice that would not only talk up what they do, but make it clear that they are in EMEA, for EMEA and largely by EMEA. That took a real trick of filmic storytelling. It’s a story worth hearing in any language.